FOR many parents, Christmas is a financially difficult time.
But for some lucky youngsters, money is no problem and their Christmas trees will be decked out with thousands of dollars worth of jewelry as Santa arrives in a luxury helicopter.
In Billionaire Babies At Christmas, a Channel 5 show, super-rich kids are showered with gifts including a £40,000 ring and a £100,000 pendant containing a rare blue diamond, for a child under the age of two.
There’s even a bespoke coloring book worth a staggering £23,000, and gift wrapping covered in Swarovski crystals that costs a whopping £30,000 alone.
The show follows several families with bulging bank balances as they spoil their children, leaving many viewers very jealous.
Hegira, who lives in London’s Mayfair, was seen shopping for the perfect gift for three-year-old Halai.
She chose a custom-made ring featuring a rare shell pearl in her daughter’s favorite color pink, set in 18-karat rose gold, with white enamel and surrounded by 5-carat diamonds, and was unfazed by the price. £40,000.
She said: “Halai deserves the best. She is my only daughter.
“I want to give him something unique and valuable that he will appreciate.
“I want something really special for Halai. It will be elegant and bright to match the personality of her.
The three-year-old girl received the gift of a model dressed as a fairy and was delighted with her sparkling gift, refusing to share with her doting mother.
Another spoiled child was 20-month-old Valentina, whose mother Laura spared no expense in giving her a very special Christmas.
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He hired party planner Rhea Elliot-Jones to create a marquee ‘winter wonderland’ for a magical afternoon featuring three-tiered cakes draped with sparklers, balloons and a troupe of dancing girls, costing £15,000 .
But the icing on the cake was the boy’s gift: a rare blue diamond pendant worth £100,000.
Marcel Knobill, a luxury brand consultant, revealed that wealthy parents are caving in to the increasingly outrageous demands of their children.
He said: “The children of the rich have become extremely demanding and very perceptive.
“They know what’s available and what’s out of the box is often not enough.
“I’m asked to find everything from a £4,000 toy car to handbags worth thousands.”
Marcel revealed a bespoke snow globe, featuring figures modeled on the family, along with their dog and 10 diamonds hidden in the snow, which retails for £3,270.
But his latest order was a bespoke coloring book, illustrated by the boy’s favorite illustrators and depicting scenes from their own lives in 24-karat gold lettering on the leather cover.
He said: “We think it justifies a price tag of £23,900.”
It also featured one of the UK’s most expensive Christmas tree decorations – a 20cm sterling silver star studded with 280 diamonds.
The centerpiece is an incredible 5-carat white diamond that can be taken out and worn as a necklace, and the whole thing costs £615,000.
Meanwhile, chief football executive Carolyn Radford had a special treat in store for her three sons: Hugo, five, and twin boys Albert and Rupert, four.
Rather than struggle to put up the decorations at his ten-bedroom Nottinghamshire mansion, he hired specialist firm Christmas Inc to do the honours, at a cost of £60,000.
The team of decorators transformed their spacious house into a festive grotto using 45 meters of garland, 240 m of ribbon and 1,000 balls on the tree.
Two eight-foot toy soldiers stood guard outside the house and the entire place was lit with 50,000 LED lights.
The Mansfield Town boss says decorating her house is too much of a hassle with three young children, but she’s delighted with the result.
She said: “The boys like Christmas now. They are very excited. It’s good that the decorations are ready so we can relax and get into the festive spirit.”
Excitement levels reached a fever pitch when Carolyn pulled off her biggest surprise: flying Santa Claus in a helicopter.
The three children watched in amazement as Santa landed on the front lawn and disembarked with his elves and arms full of gifts.
As well as this, mother of three Nina Naudstal marked Christmas by commissioning a £20,000 painting of herself, her three children, Noah, seven, Alexa, eight and Leah, 11, along with their six dogs and two rabbits.
The designer also splurged a “five-figure sum” hosting a seasonal panto in her living room, as well as hiring a make-up artist to do the children’s make-up and preparing a feast including £500 jars of caviar.
She said: “Christmas is the time of year to pamper each other and make those memories.
“Why go out to a pantomime when I can have them come to me?”